Jan 23, 2025  
2024-2025 Catalog 
    
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2024-2025 Catalog
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BSN 250 - Principles of Marketing

General Education Elective

3 Credits

A survey course, covering the basic elements of marketing and the marketing process. In addition, an analysis of product, pricing, promotion, place and distribution will be included. Attention is given to consumer motivation and factors leading to ultimate buying decisions.


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